Diddy‘s arrest and subsequent indictment haven’t deterred his followers from listening to his music … in actual fact, he is seen a spike in streams within the wake of the controversy.
Luminate, an information and analytics firm, claims the rap mogul’s expansive music catalog has seen an over 18% improve in streams within the week since he was put in handcuffs on the Park Hyatt in midtown Manhattan.
TMZ broke the story … the Dangerous Boy Data founder was arrested final Monday, 6 months after his Los Angeles and Miami properties have been raided in reference to a intercourse trafficking investigation carried out by the U.S. Division of Homeland Safety.
He was indicted in an NYC courtroom the following day … the place he was charged with intercourse trafficking, racketeering conspiracy, and transportation to have interaction in prostitution.
Diddy, who has pled not responsible to the fees, has been held with out bail … regardless of an attraction try by his legal professional.
Because of the grave nature of the fees, you’d suppose individuals could be cautious to indicate assist for the rapper. Nonetheless, this is not the primary time a scandal has helped a musical artist see an uptick in streams.
As an illustration, R. Kelly — who’s presently incarcerated in North Carolina after being convicted on a number of costs, together with youngster sexual abuse — noticed his music streams virtually double after the docuseries “Surviving R. Kelly” dropped again in 2019.
Others have not directly benefited from high-profile drama, too. Britney Spears‘ music “Felony” noticed itself charting once more after her ex, Justin Timberlake, was arrested for a DWI this summer season.
Whereas we disagree with the notion that there is not any such factor as unhealthy press … it is protected to say controversy sells.
