Kendrick Lamar will headline the Tremendous Bowl LIX’s halftime present in New Orleans in February.
The NFL and Apple Music made the announcement hours earlier than the league’s first full slate of Sunday video games for the 2024 season bought underway.
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“Rap music remains to be essentially the most impactful style thus far. And I’ll be there to remind the world why. They bought the fitting one,” Lamar mentioned in a information launch.
Lamar is taken into account one of many biggest hip-hop acts of all time, and he solidified that in the course of the summer season in a rap feud with Drake. However the back-and-forth between this technology’s prime rappers is simply the tip of the iceberg for Lamar’s discography.
He’s collected 17 Grammy Award wins and have become the primary non-classical, non-jazz musician to win a Pulitzer Prize for his album “DAMN.” His final album, “Mr. Morale & The Massive Steppers,” was launched in 2022.
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Lamar’s “Not Like Us” spent two weeks at No. 1 on the Billboard Sizzling 100.
Jay-Z, the founding father of Roc Nation, referred to as Lamar a “once-in-a-generation” artist and performer.
“His deep love for hip-hop and tradition informs his creative imaginative and prescient,” Jay-Z mentioned. “He has an unparalleled potential to outline and affect tradition globally. Kendrick’s work transcends music, and his influence will probably be felt for years to come back.”
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Tremendous Bowl LIX will happen Feb. 9 on the Caesars Superdome – the house of the New Orleans Saints.
The Related Press contributed to this report.
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