The Dallas Cowboys haven’t returned to the Tremendous Bowl, not to mention the NFC Championship recreation, since beating the Pittsburgh Steelers 27-17 in Tremendous XXX on Jan. 28, 1996.
Regardless of that, the staff has turn into probably the most precious franchise in skilled sports activities.
The Cowboys are the primary sports activities staff in historical past to succeed in $10 billion in worth, in response to Sportico’s valuation from August.
CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM
There’s a notion that Cowboys proprietor, president and basic supervisor Jerry Jones is content material with simply creating wealth, and that, for him, creating wealth is extra necessary than successful one other Tremendous Bowl.
Nonetheless, he not too long ago refuted these ideas.
“What’s lacking right here is the truth that perhaps somebody thinks that as a result of I don’t wish to win a ballgame, I don’t wish to win a Tremendous Bowl, as a lot as I don’t wish to make a buck. That’s bull stuff, that actually is.” Jones mentioned throughout an interview on “The Stephen A. Smith Present.”
“That’s not the way in which it really works. Anyone [that] actually is aware of me is that I would commerce two-thirds, or a 3rd, no matter proportion you wish to name of what the Cowboys are alleged to be value, to get us a type of Tremendous Bowls.”
COMMANDERS FIRE EXEC CAUGHT ON UNDERCOVER VIDEO MAKING DISPARAGING REMARKS
For the 81-year-old, being across the sport of soccer means extra to him than cash.
“I advised my staff, we simply completed coaching camp, however we opened coaching camp, and I advised my staff and coaches, ‘Yeah, I could possibly be wherever on this planet I wish to be. I could possibly be. I don’t wish to be wherever else. I wish to be proper right here, with y’all. I wish to be out right here, and I wish to be agonizing with us vicariously — not in your footwear, guys. I don’t need any of that,'” Jones mentioned.
“‘However I wish to agonize with you in your pursuit to turn into an NFL participant and be part of the Cowboys. As a result of I wish to be part of that feeling after we stroll on the market collectively and win it.’ Now cash will not be that, that’s totally different, Stephen. A lot totally different than that.”
CHIEFS’ QUEST FOR 3 STRAIGHT SUPER BOWL TITLES STARTS WITH GAME VS RAVENS
The Cowboys went 12-5 final season and gained the NFC East. But they misplaced 48-32 at house to the Inexperienced Bay Packers within the wild card spherical, furthering their stretch with out an NFC Championship recreation look.
Jones simply gave star broad receiver CeeDee Lamb a four-year contract extension value $136 million after Lamb held out of coaching camp, however nonetheless has one different main contract matter hanging over his head.
Quarterback Dak Prescott is scheduled to be an unrestricted free agent after this season and will command $55 million to $60 million per season on the open market.
Jones and Prescott have been in contract discussions, however nothing appears imminent {that a} deal goes to be accomplished earlier than the season begins.
CLICK HERE TO GET THE FOX NEWS APP
Within the common season, Prescott is 73-41 as a starter, but holds a 2-5 document in playoff video games.
Jones could also be prepared to commerce two-thirds of the Cowboys’ $10 billion valuation for a Tremendous Bowl, however it stays to be seen if he’ll pony as much as hold his star quarterback in Dallas.
The Cowboys’ quest to make it again to the Tremendous Bowl is ready to start once they play the Cleveland Browns on Sunday at 4:25 p.m. ET.
Comply with Fox Information Digital’s sports coverage on X, and subscribe to the Fox Information Sports activities Huddle e-newsletter.