In 1983, Apple hosted its first Worldwide Builders Convention, the place it debuted its desktop pc. Lisa was the primary business private pc to make use of what’s referred to as a graphical consumer interface, which means customers might choose icons and buttons on their units’ screens for the primary time somewhat than typing instructions on a keyboard.
“Lisa makes liberal use of images and symbols on the pc display as an alternative of typing complicated instructions on a keyboard. One may even draw photos,” wrote a New York Instances reporter on the time.
Only one yr later, in 1984, then-CEO Steve Jobs debuted the Apple Macintosh — which differed from Lisa as a result of it centered on the usage of pc software program functions somewhat than paperwork — by means of a now-iconic Tremendous Bowl advert.